One of the best ways to advance translator education and translation studies is for our community, academics, professionals and future members of both, to talk to each other: through social media, online forums, meetings and conferences. That exchange of ideas, experiences and innovative approaches to teaching, practice and research empowers everyone in the profession.
Here is an example: an exchange between me and a colleague who had been assigned a course I taught the previous semester at a Gulf university, Multimedia Translation II (Advanced Audiovisual Translation). I was a visiting lecturer there for one semester, and I was the first to design and teach the course for that department. It was also the first time I had taught such a course.
His Question
Your course content seems largely technical, which calls for having technological resources in place. It is evident that you did a challenging and hard job.
However, I would like to share this with you and have your valuable feedback. Don't you think the course content could be geared towards highlighting the strategies employed by translators in subtitling and by interpreters? I feel it would be more straightforward and practical to focus, in this higher-level course, on what translators and interpreters do and what roles they assume in the media. This can include showcasing and discussing audiovisual and online samples. I have done some research work on Reuters translation, which may be relevant here, when compared with that of other media, say, Al Jazeera. Film subtitles can be another topic, whereby cultural norms condition and constrain translation, e.g. principles of politeness.
My Reply
I invested a great deal of time and effort in conceptualising the course this way. I took into account the student profiles and needs, as well as the local and regional professional practices I had already documented in my ongoing doctoral study. Class size was another factor that conditioned the design, the activities, the teaching mode and the assessment tools: I favoured a workshop, coaching and training mode over lecturing. Two of the four enrolled students wished to pursue a Master's in AVT at the TII the following year, and that too shaped the design.
The ICT element was integrated to support that hands-on, coaching mode. I placed many open e-resources on Blackboard for students to draw on when solving terminology and documentation problems. I used videos to explain the mechanics of subtitling: at first no subtitling software, just educational videos demonstrating how manual subtitling works, then software to train them to caption (or transcribe) and subtitle the captions. Students liked cartoons, so I used some (Arabic/English), along with news reports and documentaries, where speed is regulated. I focused on enhancing students' instrumental and reflective competence, supported by the technical material above and by knowledge of audiovisual translation from the literature (Diaz, 2007).
Another phenomenon related to audiovisual translation is audio interpreting, and even video (remote) interpreting. This is an ongoing practice in the profession, and I felt students needed to be introduced to it. Multimedia translation is a diverse phenomenon; it is not only subtitling, as students tend to think. To back this up I referred to recent publications in the field and to best practices published by professional associations and formal consortiums or forums.
Your plan sounds rational and clear, and you may well follow it. As I see it, it makes sense for an undergraduate minor programme: comparing media samples and case studies, and highlighting strategies and techniques. You are a translatologist, and you know what you will provide for the students. Such content would be another way to run the course, though different from mine.
Did you check with Prof. X whether she addressed that point in Media I? I remember her saying she covered that kind of declarative knowledge in Media I, working mostly on written texts (newspapers, advertising). What I did in Media II was extend and enrich the course by adding two missing practical elements: the profession and technology. As a minor course, it only introduced students to these areas, without the depth that a major or a professionally oriented BA or MA programme could offer. You might also diagnose the students' needs; it may help, if you want to do it.
I have said a lot here, but I hope you now have a clear picture of the mechanics and the ideology, the pedagogical rationale and intended learning outcomes, behind the design. It is up to you to model the course as you prefer. Your proposal sounds great and makes sense. But please check with Prof. X about Media I to avoid redundancy or misalignment.